"Navigating Branding in the New Decade: Strategies for Success"

Join us as we explore the evolving landscape of brand communication in 2023-2024! In this episode, we delve into the critical distinctions between marketing and branding, emphasizing the importance of building long-term loyalty over short-term sales. Learn how brands like ZAZOO, with the help of creative agencies like Duval Guillaume and producers like Caviar, tackle market challenges. Discover the seven types of branding and how to effectively utilize them to foster genuine connections with your audience. Tune in for insights that can transform your brand strategy!