Unlocking Profitability: Functional Analysis in Product Design

In this episode of "Management Insights," we dive deep into Functional Analysis, a powerful tool for enhancing product design, customer value, and profitability. Join us as we explore the transformative journey of the Jonas Group’s PPG 1500 portable generator amidst competitive pressure. Discover how a multifunctional team tackled challenges, prioritized customer preferences, and streamlined costs. By the end, you'll be equipped with actionable strategies to apply functional analysis in your own product development, ensuring your offerings resonate with customers and thrive in the market!