Designing User Experiences: Insights from Amber Liang

Join us as we dive into the world of UX design with Amber Liang, a data-driven designer and master’s student at the University of Maryland. Discover how Amber transforms user interactions through her innovative work at Shepherd Money and Chitchat, where she boosted user engagement and enhanced chatbot experiences. We’ll explore her approach to user research, the importance of understanding behavior, and her upcoming research on social media influencers. Tune in for a fascinating look at the intersection of technology and human experience!